Prof. Dr. Nadine Gurtner
Steckbrief

Prof. Dr. Nadine Gurtner Dozentin
Kontakt
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Adresse
Berner Fachhochschule
Wirtschaft
Wirtschaft
Brückenstrasse 73
3005 Bern
Tätigkeiten
Zuständigkeitsbereiche
Beratungsgruppe Ethik
Arbeitsgruppe Forschungslabor
Schwerpunkte
Affordable Innovation
Social Entrepreneurship
Circular Economy
Consumer Decision Making
Lehre
Unterrichtsfächer
Customer Side of Innovation
Heuristics & Biases
Strategic Decision Making
Society & Technology
Entrepreneurship & Society
Affordability in Innovation & Entrepreneurship
Continuation & Growth
Wissenschaftliche Werkzeugbox (WWB I & WWB II)
Scientific Project (DR2 & DR3)
Refresher Literature Review
Lebenslauf
Berufserfahrung
- Since 2023 Tenured Lecturer Bern University of Applied Sciences, Switzerland
- 2018-2023 Postdoctoral Researcher (Tenure Track) Bern University of Applied Sciences, Switzerland
- 2017-2019 Postdoctoral Researcher University of Zurich, Switzerland
- 2015-2016 Visiting PhD Student University of Illinois at Chicago, USA
- 2014-2017 Research Associate Technische Universität Dresden, Germany
Bildungsweg
- 2014-2017 PhD (Doctor rerum politicarum) Business & Economics (summa cum laude) Technische Universität Dresden, Germany
- 2011-2014 Master of Science Business Management (with distinction, grade 1.0) Technische Universität Dresden, Germany
- 2012 Exchange Student Universidad de La Serena, Chile
- 2008-2011 Bachelor of Science Business & Economics (with distinction, grade 1.2) Technische Universität Dresden, Germany
Projekte
Publikationen
Conference proceedings (excerpt)
Hietschold, N., Segelitz-Karsten, A., Reinhardt, R. & Gurtner, S. (2022): Affordable or Premium Innovation? The Influence of Individual and Contextual Factors on Innovators’ Engagement in Different Innovation Types, European Academy of Management Conference, June 15-17 2022, Winterthur, Switzerland.
Gurtner, N. & Starovicova, B. (2025): The influence of functional and symbolic value on product reuse, ISPIM Connects Cape Town, March 17-19 2025, Cape Town, South Africa.
Auszeichnungen
2025
- Nominated for the Best Paper Award at ISPIM Conference March 17-19 2025, Cape Town, for the Paper “The Influence of Functional and Symbolic Value on Product Reuse”
- Selected for the AOM Best Paper Proceedings TIM Division (Top 10% of submissions), July 25-29 2025, Copenhagen, with the Paper “Getting Rid of the ‘New’ in ‘New Product Development’? Consumer Value Perceptions of Reused Products”
2022
- SIG Innovation Best Paper Award at the EURAM 2022, July 15-17, Winterthur, with the paper "Affordable or Premium Innovation? The Influence of Individual and Contextual Factors on Innovators’ Engagement in Different Innovation Types"
2021
- Selected for the AOM Best Paper Proceedings TIM Division (Top 10% of submissions), July 29 – August 4, virtual, with the Paper “Why Do Innovation Managers Put a Premium on Premium?”
2019
- Best Reviewer Award of the Academy of Management (AOM) TIM Division, August 9-13 2019, Boston
- Nominated for the Carolyn B. Dexter Award from the ENT Division at the AOM, August 9-13 2019, Boston, with the Paper “The 2015 European Refugee Event and Founder Social Identities"
2017
- Best Reviewer Award of the Academy of Management (AOM) TIM Division, August 4-8 2017, Atlanta
- Selected for the AOM Best Paper Proceedings (Top 10% of submissions), August 4-8 2017, Atlanta, with the Paper “Understanding and Responding to Negative Emotions in Consumer Resistance to Innovations”
2016
- Knut Holt Best Paper Award at the 2016 ISPIM Innovation Summit, December 4-7 2016, Kuala Lumpur, for the Paper “Innovation Inhibitors as Catalysts of Societal Progress–The Role of Resistance Leaders"
- Scholarship for doctoral students, presented by German Academic Exchange Service (DAAD)
2014
- Award “Lohrmann Medal” for outstanding achievements as the best graduating student at the Department of Business & Economics, presented by Technische Universität Dresden
- Scholarship for master thesis, presented by Foundation for industry research (Stiftung Industrieforschung)
2012
- Award of the Department of Business & Economics for out-standing achievements in bachelor studies, presented by TUD
- Scholarship for semester abroad, presented by German Academic Exchange Service (DAAD)
- Scholarship for studies, presented by German Federal Government (Deutschlandstipendium)