BioPrint
BioPrint aims to understand what strategies and practical solutions in the context of biodiversity management can act as a basis for safeguarding biodiversity. This understanding guides companies to implement high-impact actions.
Factsheet
- Schools involved Business School
- Institute(s) Institute for Marketing & Global Management
- Research unit(s) Marketing
- Strategic thematic field Thematic field "Sustainable Development"
- Funding organisation SNSF
- Duration (planned) 01.11.2025 - 31.10.2029
- Head of project Prof. Dr. Sabrina Stöckli
-
Project staff
Matthias Stucki
Martin Natter
Olmar Albers - Keywords Biodiversity, Value Chain, Behavior Change, Social Marketing
Situation
Global value chains as currently organised are responsible for irreversible biodiversity loss, undermining ecosystem services, jeopardizing resource security, and exacerbating health, economic and regulatory risks. The purpose of the BioPrint project is to understand what strategies and practical solutions in the context of biodiversity management can act as a basis for safeguarding biodiversity. This understanding guides companies to implement high-impact biodiversity management actions across value chains.
Course of action
The project team is an inter- and transdisciplinary collaboration of the Zurich University of Applied Sciences, Bern University of Applied Sciences, University of Zurich, and öbu. öbu, the Swiss Business Council for Sustainable Development, is a global partner of the World Business Council for Sustainable Development and has a large network, including major Swiss actors. The project addresses critical gaps in current research and practice relating to the biodiversity impacts of value chains: 1) BioPrint includes quantitative biodiversity dimensions in life-cycle-based impact assessment along value chains. 2) BioPrint develops practical and standardised implementation solutions and includes organizational, cultural, and social factors that currently pose major challenges to companies implementing biodiversity positive strategies and actions.
